*Irv co-speaks at all events with Mind Over Markets co-founder Carolyn Parr.
Irv Weinberg is co-founder of Mind Over Markets, a green marketing/business development company in Santa Fe, New Mexico. For many years, he has helped green companies find their way to the hidden nuggets in the green market. What began as a personal commitment to a lifestyle more than 20 years ago has evolved to a leading green marketing communications firm.
His current clients range from natural, personal care products to solar and wind power, organics, green cleaning services, eco-friendly lawn services and garden products, non-toxic paints and home décor products, educational institutions, pet food, pallets and more.
Irv brings with him more than 30 years of senior-level advertising and marketing experience. He has worked for some of the world’s top advertising agencies including Young & Rubicam; Wells, Rich and Greene; LINTAS and Grey Advertising in New York City. Irv has been responsible for heading up the advertising and marketing efforts of Fortune 500 companies and well as non-profit organizations and small to medium-sized businesses nationwide.
Irv, along with this partner, Carolyn Parrs, are a featured authors in “Inside the Minds: Greening your Business” – a C-level how-to book published by Thomson Reuters. He also speaks nationwide on the subject of Green Marketing and is a well-published blogger on many green websites and social communities including his own GreenMarketingBlog.com.
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Biography
Past Topics
- The Ten Commandments of Green Marketing
- Five Fatal Flaws of Green Communications
- How to Create an Amazing Green Product or Service
GC In The News
- 02.24.2010 Bert Drake, PhD Selected as GC Chief Scientist
- 02.24.2010 Drake named as Chief Scientist
- 12.12.2009 Bruns Honored for Baltimore 35 under 35 Award
- 02.27.2009 Maryland Heads to Desert to Debut Green Pitch
- 11.12.2008 GC Wins Green Business of the Year at 2008...
- 11.01.2008 BizMonthly: Getting Companies Green Conn...